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Quarterly Marketing Journal (Est 1969)
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Quarterly Marketing Journal ( Est 1969) is an official marketing publication of the Serbian Marketing Association-SeMA based on contract between IntermaNet and SeMA since re-establishing national marketing organization in 1994. FIRST PUBLISHED - April 11, 1969 by Yugoslav Marketing Association - YUMA aimed to support market driven business practice, modern management and marketing approach in the economy. Journal has been assigned by the mark YU ISSN 0581-1023, UDK 339 until year 1992 (issue 4/92). Actual assignment is ISSN 0354-3471, UDC 339+658. Ulrich's ID 1788176
EDITORS - IN - CHIEF 1969 - 1990 Fedor dr Roko 1969 - 1974 Milisavljevic dr Momcilo 1974 - 1980 Milanovic dr Radovan 1981 - 1982 Tihi dr Boris 1983 - 1984 Vasiljev dr Stevan 1985 - 1990)
PUBLISHER IntermaNet Ltd., 11001 Beograd 6, P.O. Box 137
Voice/Facs +381 (11) 2146-605, 311-7739
International facsimile: 991(954) 301-7644,
Email: interma@email.com, office@marketingnet.org.rs
CO-PUBLISHER/HOST INSTITUTION Serbian Marketing Association-SeMA, Belgrade University-Faculty of Economics
6, Kamenicka Str., Voice +381 (11) 3021-125,
Email: sema@one.ekof.bg.ac.sr
EDITOR-IN-CHIEF
Dr Mile Jovic, Professor of International Business and Marketing
ASSOCIATE EDITOR
Dr Suzana Salai, Professor of Marketing Research
INTERNATIONAL EDITORIAL BOARD Dr Mile Jovic, Faculty of Management BK University Belgrade Dr Vinka Filipovic, University of Belgrade, Faculty of Organizational Sciences Dr Bozidar Milenovic, BK University Belgrade Mr Novica Randelovic, IntermaNet Consulting Dr Suzana Salai, University of Novi Sad, Faculty of Economics Subotica Dr Milan Gasovic, University of Novi Sad, Faculty of Economics Subotica Dr Warren J.Keegan, Pace University, NY (USA) Dr Jerome Brightman, Global Marketing Institute Wellesley, MA(USA) Dr Andreas W.Falkenberg, NHH School of Economics and Business Administration Bergen (Norway) Dr Kip Becker, Boston University, Metropolitan College Boston (USA) Dr Bert Rosenbloom, College of Business Administration, Drexel University-Philadelhia (USA) Dr Sandor Miszlai, Europroject Consulting (Hungary) Dr Hans Mühlbacher, University of Innsbruck (Austria) Dr Jean Paul - Valla, IRE-Groupe ESC Lyon (France) Dr Stan Paliwoda, Mafrketing Depatment, University of Strathclyde (UK)
JOURNAL ADMINISTRATION Patar Ješić, Marija Kovačević
EDITORIAL OFFICE IntermaNet P.O.Box 137, 11001 Belgrade 6, Serbia Voice/Facs: +381.11.2146-605, 311-7739 Email: info@marketingnet.org.yu, office@marketingnet.org.yu mi6@beotel.net
SUBSCRIPTION DETAILS For current volume in EURO or equivalent are as follows: • 45 EUR (for individuals, paid by personal check or bank means), • 65 EUR(corporations, depts, institutes, universities etc), • 90 EUR (libraries and subscription agencies). Prices are 40% above for ouside Europe, postage and handling is included, QMJ Marketing is mailed by surface (extra postage for air 20 EUR).
Instructions to author(s) General outline Authors submitting to the QMJ Marketing are requested to include three copies of the full paper in Serbian or English together with a 3.5¨ disk. Paper should be A4 sized (or up to author) and prepared by text processor, with a specification of the program used (preferably Microsoft WORD or Word Perfect, font size 12). Pictures, if imported, should be placed separately on the disk in WMF, TIFF, PCX, JPG, GIF format in resolution of 300 dpi, or in CDR format. Manuscripts are blind reviewed with the understanding that they are substantially new and have not been previously published in whole (excluding conference preceding). Publisher has the copyright to all published articles.
Submission should include (1) separate title, listing of author(s), affiliation(s), address, e-mail address (if possible), telephone and fax number; (2) abstract of up to 500 words; (3) text portion headed by subtitle(s). The manuscript should be 1.5 spaced, with margins of 1 inch each side of the page. The length of the manuscript should not exceed 20 pages (including notes, references, appendices, tables, figures, charts, etc.). Notes (footnotes) should be placed at the end of the manuscript and should precede the references. It is better to minimize them and integrate them in the text itself. List of references (in alphabetical order by author' last names) should follow the notes at the end of the manuscript.
Practical guidelines 1. Print your manuscript in Serbian or English (up to authors) on 8-1/2" x 11" or A4 format paper, single spaced 2. Type Times New Roman 12 3. Maximum length is 20 pages, use only one side of the paper, one inch margins on all four sides of the paper 4. Print on a laser jet or letter quality printer, not on a dot matrix printer 5. Make sure that the printed copy you send is dark so that it can be easily read. 6. When referencing an item use the following style: (Keegan 1996, 250), direct quotations should be put under exlamation points "...". The last figure refers to the page of the cited volume 7. Avoid footnotes. If they cannot be avoided list them at the end of the manuscript, before the bibliography 8. List the bibliography in alphabetical order at the end of the manuscript 9. Use blank lines to structure the text into different paragraphs. 10. The first page should contain the following information centered on the page from both the top & bottom and right & left margins: The paper's title. The author's name. First and last name, without titles. The author's affiliation, name of institution, city, state, and country. Also put an abstract on the first page. 11. Tables and figures should be numbered (1,2,3 etc.), single spaced and placed in the text. A one inch margin on all four sides must remain free. All tables and figures (drawings) must be clear and dark 12. Structure of the manuscript (only two levels). title: centered, bold; all headings flush with the left margin and standard type 13. Point 10 is to be considered also for the preparation of abstracts (maximum 500 words). 14. Abstracts would be sent to Editor-in-Chief by email, accepted full paper in 3 (three) hard copies by post (including floppy) or by email to journal administration ( sims2000@eunet.yu interma@email.com mi6@beotel.net Submissions and queries should be directed to: Professor Mile B Jovic, Editor-in-Chief, IntermaNet Ltd.- PO Box 137, 11001 Belgrade 6, Serbia, Voice +(381.11) 311-7739, 2604-088, 3042-366 Fax +(954) 301-7644 or +(381.11) 2146-605, +(381.65) 266-0-662 e-mail: mi6@beotel.net sims2000@eunet.rs , http://jovic.uni-bk.ac.yu
For journal TOCs please open pdf files or contact publisher on email: interma@email.com sims2000@eunet.yu
TOC 1991-2000
TOC 2001-2007
U 2009.g. časopis "Marketing" ulazi u 40 godina osnivanja i publikovanja.
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Year 2009. is 40th anniversary of publishing QMJ "Marketing" following up
with International Marketing Conference - plesae do not hestitate to suggest us
(IntermaNet and SeMA) any interesting General Conference Topic.
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